In a year marked by extraordinary political events, Fox News Digital emerged as the leading news source, surpassing competitors in key metrics like multiplatform views and minutes, according to Comscore data.
2024 witnessed a series of unprecedented developments, including President Biden's withdrawal from the presidential race following a disastrous debate performance, Vice President Kamala Harris's subsequent nomination as the Democratic candidate, and President-elect Donald Trump's triumph over Harris in the November election, despite surviving two assassination attempts. International conflicts, campus unrest, and high-profile legal battles further fueled the news cycle.
Fox News Digital amassed an impressive 41 billion total multiplatform minutes, reflecting an 11% surge compared to 2023. CNN trailed significantly with 23 billion minutes, experiencing a 3% decline from the previous year. In terms of multiplatform views, Fox News Digital garnered 21.1 billion, a 5% increase from 2023, outperforming The New York Times and CNN.
The network's digital platform also boasted an average of 110.7 million unique visitors per month, with the Fox News Mobile App averaging 6.2 million unique visitors per month. On YouTube, Fox News videos accumulated over 2.8 billion views, marking a 20% rise from 2023 and a 3% increase compared to the 2020 election year. Furthermore, Fox News led news brands in social media engagement with 404.4 million total interactions, a 34% year-over-year increase, according to Emplifi.
Fox News Digital's dominance extended through December, securing the top spot in both multiplatform minutes and views following the pivotal presidential election. Meanwhile, CNN recorded its lowest figures in these categories since 2015. It's worth noting that certain news organizations, including Fox News Digital, have opted to include social incremental data in their total unique visitor counts, while others like CNN and The New York Times have not. FOXBusiness.com also achieved a remarkable two billion multiplatform views in 2024, surpassing competitors such as CNN Business, MarketWatch, and Forbes.
